National Hug Day

National Hug Day Quick Facts in the US

Hashtags#NationalHuggingDay, #HuggingDay
2026 DateJanuary 21, 2026
2027 DateJanuary 21, 2027

National Hug Day

National Hug Day in

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National Hug Day History

National Hug Day, also known as National Hugging Day, aims to promote the positive physical and emotional effects of hugging. Studies have indicated that hugs can contribute to improved mental wellbeing, lower stress levels, and better heart health. The event encourages individuals to express their care for friends, family, and even strangers through the simple, comforting act of hugging. This observance also serves as a reminder of the importance of physical touch in nurturing personal relationships and fostering a sense of connectedness in communities.

The inception of National Hug Day took place in the United States. Kevin Zaborney from Michigan proposed it in 1986. He sought to bridge the emotional gap between Christmas and Valentine's Day, noting that, typically, people's spirits dip during this period. Americans are urged to embrace this celebration in the literal sense by giving warm, heartfelt hugs to those around them. The observance has since gained recognition in several other countries, thus highlighting its universal appeal.

In America, National Hug Day is marked with enthusiasm, and various activities are held in its honor. Schools and organizations often host events where people get together to share hugs. In some places, 'free hug zones' are established, allowing people to exchange hugs freely. Therapists and health experts also take advantage of this occasion to educate the public about the health benefits associated with hugging. This observance is celebrated every year in America on January 21st, emphasizing the power of a hug to brighten up a winter's day.

Top 10 Facts for National Hug Day in 2026

  • Rev. Kevin Zaborney founded the observance in 1986 in Clio, Michigan, choosing January 21 because it falls exactly between the December holidays and Valentine’s Day when people often experience post-holiday blues.
  • Research indicates that a 20-second embrace is the threshold required to trigger the release of oxytocin, a neurotransmitter often called the love hormone that helps lower blood pressure and reduce cortisol levels.
  • The etymology of the word hug is believed to be rooted in the Old Norse term hugga, which means to comfort.
  • The observance is officially recognized by the U.S. Copyright Office, which grants the founder's collection formal protection even though the day is not a public federal holiday.
  • Archaeological proof of human embracing dates back approximately 6,000 years, as seen in the discovery of the Lovers of Valdaro, a pair of Neolithic skeletons found in Italy locked in a permanent embrace.
  • The organization behind the day annually names a Most Huggable Person, with past recipients including former U.S. President Barack Obama, Joan Rivers, and the animated character Baymax from the film Big Hero 6.
  • Family therapist Virginia Satir famously authored the theory that humans need four hugs a day for survival, eight for maintenance, and twelve for emotional growth.
  • Motivational speaker Nick Vujicic achieved a record associated with the spirit of the day by hugging 1,749 people in a single hour during an event in Oregon.
  • The holiday gained initial national visibility after being published in Chase’s Calendar of Events, a prominent reference for annual celebrations and observances.
  • More recent honors have been awarded to individuals like Adam King, a young boy who inspired millions with his Adam’s Virtual Hug campaign during periods of social distancing.

Top things to do in the US for National Hug Day

  • Give your friends and family a hug. A hug is an action that signifies that a person matters. Doing so can help to improve one's mood and health.
  • Learn and understand the health benefits of hugging and physical contact. Studies have shown that long exposure without physical contact can negatively affect mental health and development.
  • Reach out to family or friends. Times can be tough. Make sure your loved ones are in a good place and let them know you’re there for them.

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